Meta Search Engines and Search Aggregators

Meta Search Engines and Search Aggregators

Some people are comparison shoppers, flitting from store to store to review all the merchandise before making a decision. For people who like to compare search results, meta search engines and search aggregators make it easy to review listings from different search engines in one screen—no flitting from site to site necessary. Simply put, these search engines compile and display results from several search engines and rank them according to their own algorithms. You can’t use SEO to improve your presence on these engines directly; if a meta search engine like Mamma.com or a search aggregator like A9.com is using MSN results, the way to do better on these engines is to do better on MSN.